Kim Kardashian has announced the new name of her shapewears line recently. The ‘Keeping Up With The Kardashians’ star seems to be obsessed with her name. Earlier, the product line was named ‘Kimono’. As soon the name was announced, many memes around “Kim-oh-No” appeared and she faced huge criticism for cultural appropriation.
Dropping the old name, Kim asked her fans for suggestions and was quite surprised by the response she met. After months of anticipation, she finally took it to her official social media handle to announce the launch of ‘SKIMS Solutionwear’.
Claiming to be the closest thing to the body to support and accentuate the curves of a woman, ‘SKIMS’ is made up of a very soft and supportive fabric which easily blends with the skin tone. Sharing photos online with the women of different sizes, Kim wrote, “My fans and followers are a huge inspiration to me – I’m always listening to their feedback and opinions, and am so grateful they shared their ideas for a new brand name. After much thought and consideration, I’m excited to announce the launch of SKIMS Solutionwear™”.
My fans and followers are a huge inspiration to me – I’m always listening to their feedback and opinions, and am so grateful they shared their ideas for a new brand name. After much thought and consideration, I’m excited to announce the launch of SKIMS Solutionwear™ pic.twitter.com/3bV5MwblDr
— Kim Kardashian West (@KimKardashian) August 26, 2019
SKIMS Solutionwear™ is coming September 10. I love the idea that the pieces will be the closest thing to someone’s skin, skimming with amazingly soft and supportive fabrics which accentuate the best parts of our bodies.
— Kim Kardashian West (@KimKardashian) August 26, 2019
Soon her post received a reply from one of her followers who claimed to have shared the idea of naming her product line as ‘SKIMS’.
OMGGGG THAT WAS MY IDEAA IM- https://t.co/lex32ICuJn
— 💀 (@yeekylizzle) August 26, 2019
Other than sending out body positivity messages, by covering a variety of sizes ranging from XXS to 5XL matching with most skin tones, Kim again created a huge buzz because of photoshop failure. In the image shared by the actress, everyone looks natural except her who supposedly was not present during the photoshoot and was added later.
Follow @skims! Launching September 10 #ShowYourSkims https://t.co/Qsy51S3rtD pic.twitter.com/sa57RfSExm
— Kim Kardashian West (@KimKardashian) August 26, 2019
Kim through an interactive video tells about her obsession with the shapewears and how she structured the whole idea of launching her own line, which took her almost a decade to bring it to reality. The ‘SKIMS Solutionwear’ is supposed to be the solution to all the worries regarding your body. It will help in enhancing the blood circulation along with working on your cellulite giving you a well shaped look. The shapewear is going to be launched on 10 September and will be available on SKIMS.com
https://t.co/Qsy51S3rtD coming September 10!!! @skims pic.twitter.com/tXU55lMNCa
— Kim Kardashian West (@KimKardashian) August 26, 2019
