By Ayurveda Practioner, Smita Naram, Co-Founder of Ayushakti
Ayurveda is one of the oldest sciences of India. Ayurveda, which simply stands for ‘Ayur’
(life) and ‘Veda’ (science or knowledge), in Sanskrit is one of the world’s oldest healing
systems, originated in India over 5000 years ago. Passed down through generations of
Ayurvedic physicians, it includes a range of natural remedies and practices.
While Western medicine has been the dominant global treatment, Ayurveda’s worldwide
acceptance has surged, especially post-COVID, as people increasingly turned to holistic
health approaches. Recognized by the World Health Organization (WHO) as Traditional
Medicine, Ayurveda focuses on maintaining balance and supporting natural healing with
minimal side effects. Its holistic approach addresses the root causes of health issues and not
just the symptoms.
The Ayurveda treaty Charak Samhita described this process of illness 3,500 years ago,
stating that the starting point of any illness is Gut. If the Gut health, also known as agni, is
poor, then the food is not digested well and thus the body produces excessive dosha of vata,
pitta, kapha or Aama toxins. Ayurveda focuses on balance and prevention, dealing with the
person’s body, mind and spirit. A more thorough healthcare strategy results from combining
the strengths of both systems.
Prolonged medication use can sometimes result in a degree of dependency, and it can also
lead to several side effects and other health issues. Preventive care is insufficient because
Western medicine’s reactive approach to illness neglects the important roles of lifestyle,
stress management and diet in long-term health.
Ayurveda offers personalized care by tailoring treatments and lifestyle changes to each
Person’s special constitution, and it addresses the root causes of illness. As more and more
people move towards a holistic lifestyle and emphasize mental wellbeing, the role of
Ayurveda is modern wellness in evolving.
The current phase in the wellness industry is like a revival of Ayurveda. The acceptance of
Ayurvedic treatments is growing, especially for Panchakarma (detox therapies), along with
similar practices that support detoxification as well as cleansing processes. These processes
eliminate several toxins, thereby strengthening the body’s defenses for improved health and
balance.
Ayurveda encourages lasting well-being and the prevention of many long-term health
problems by promoting healthy habits and foods that adjust with natural rhythms and
circadian cycle of the human body.
The Growing Importance of Ayurveda’s Global Acceptance
As the adaptation and awareness around Ayurveda increases, healthcare systems can
integrate Ayurveda into mainstream healthcare systems wherein individuals can benefit from
a more comprehensive and balanced approach to wellness.
Ayurveda’s centuries-old wisdom can play a crucial role in tackling the global rise of chronic
diseases, supporting better health and longevity. As its acceptance continues to grow
worldwide, Ayurveda stands to attract more research funding and investment, fostering
advancements and innovations in the field.
Ayurveda improves mental and emotional well-being by using meditation, pranayama and
herbs such as Brahmi and Ashwagandha to build emotional resilience. Our modern lifestyle
requires a cohesive approach and a revolution in modern wellness solutions. It will be
interesting to see how the role of Ayurveda grows in the coming years.
At Ayushakti, we are very confident on Ayurveda’s penetration across the globe and thus we
have focused more on expansion in India and globally.
