India’s cutting edge streetwear fashion brand Gully is now launching its high fashion platform Gully Evolve. This is the first ever platform where designers and celebrities can release their fashion collections giving access to the youth to buy clothes from their icons at fair prices. Streetwear is a huge trend internationally. International celebrity designed streetwear brands like Drew House which is co-designed by Justin Bieber is a tremendous rage in the US.
Gully Evolve is a result of Gully’s proprietary DSquare technology which enables it to co design, produce and sell high fashion at fair prices without compromising on the quality. The select designers get a chance to cater to the youth who otherwise can’t afford their collections. While the youth get a chance to wear clothing designed by their favourite celebrity icons, our platform ensures not only for the designer’s vision to come to life, but also that the clothes are durable with no compromise on quality. With men’s and women’s fits we also believe in body neutral and cater to larger sizes. All the collections are limited edition made in limited quantities and can all be paired with sneakers.
The collection is now available on www.gullylivefast.com.
KL Rahul, captain of Kings XI Punjab IPL team said “I’m looking forward to launching Gully Evolve to create something special and unique for my fans. We aim to capture how we all start somewhere and evolve into something beautiful. I’ve put effort into every piece we’ve made to extend a part of my vibe through it.”
The Gully Evolve collection by KL Rahul features oversized styles of hoodies, tees, sweatshirts as well as loose joggers and long length shorts. Oversized is a huge trend in street wear and is also KL Rahul’s personal favourite trend.
Announcing the launch CEO and chief designer Arjavi Shah Marwaha states “We are extremely excited to announce the launch of this one of a kind platform for everyday wear designed by celebrities and top designers. It’s the need of the hour to have fair priced clothing. We follow a policy of zero wastage and make limited quantities. To achieve this we require the celebrities and designers to work within our framework of DSquare.