(Left – Designer Ridhi Mehra) If comfort is the first name in festive fashion this season, designer Ridhi Mehra overdelivers on the promise. Blurring the lines between Indian Wear and streetwear, designer Ridhi Mehra’s latest collection is an amalgamation of…
Melissa opens doors to its flagship store in Mumbai with their iconic Jelly shoe collection
Marking its presence across the world, Melissa’s Real Jelly experience will now be available at one of the iconic retail destinations, Palladium mall in Mumbai. With a mix of modernity and comfort, the flagship store lays out an inviting and…
This Global Running Day, Here are top smart wearable products for all the runners out there
Global Running Day is held every year on the first Wednesday of June. This year it will be observed on June 1. Global Running Day celebrates the sport of running. If you are running for just five to ten minutes…
American Eagle expands retail footprint with Franchisee Stores, plans to set up 50 stores in India by 3 years
Opens its first high street partnered store spanning 1700 sqft in Jaipur, Rajasthan American Eagle, America’s favorites jeans brand since 1977, launched its first franchise store in Jaipur, Rajasthan under the license from American Eagle Outfitters, Inc. (NYSE: AEO) to…
Dulce Celia Couture Spring Summer Collection’22
PORTIA Dulce Celia RESORT SS’22 Fabric 100% Nylon A character from Shakespeare’s ‘Merchant of Venice,’ Portia is a beauty that holds for herself. She stands out in a crowd, her ombré frills represent waves of the ocean. Portia of the…
Lighting up the IPL
Jaquar builds awareness for its lighting product range with a humorous take on its bath category dominance. Conventional marketing wisdom about brand extensions has been stood on its head by Jaquar who is running one of the most memorable campaigns…
How pre-owned luxury car players are improving the ownership experience of buyers
By Siddharth Chaturvedi – MD and founder, Boys and Machines The current and future business stature is service dependent. A company makes or breaks on the basis of customer-centric focus. From restaurants to luxury car shops, service is the key…
Wonderchef Forays into Homeware Category
The latest range of products includes Stoneware, Glassware, Linen and Melamine and also features products from other brands like Earth Store, Amalfiee and Hitkar India’s leading kitchen appliances brand, Wonderchef, has announced its foray into the homeware category with the…
Bata on-boards Disha Patani as its brand ambassador
To inspire Indian Youth with its new Sneaker, Casual & Fashion collections Footwear major Bata India Limited has roped in Bollywood actor, Disha Patani as the new face of the brand. The move comes as Bata looks at further strengthening…
Get ready for a glamourous time with All Plus Size Store’s limited edition festive collection
After a year of lying low and home celebrations, this year is all about welcoming the festivities with excitement. So this year, ensure your welcome the festive spirit with a whole new wardrobe as you celebrate with friends and family.…