Fabulous occasion wear collections from designers Amrita Thakur,
Divyan Mehta, Nikasha, Ridhima Bhasin, Khara Kapas among others and
bridal wear by Anamika Khanna, Neeta Lulla, Sabyasachi Mukherjee,
Shyamal & Bhumika, Varun Bahl, Gaurav Gupta is on show at the Aza Edit
, a brand new store at Defence Colony New Delhi. Dr.Alka Nishar,
Founder, Aza says, “We now have 3 stores in Delhi , each with its
distinctive identity. This latest store, AZA Edit is aimed at the next
generation of emerging Indian design talent by giving them a dedicated
platform. We are constanly aligning ourselves with changing
consumer preferences, and AZA Edit is perfect for those with an
individualist sense of style that is not confined by traditional
boundaries of fashion and design.”
An avante garde concept Aza Edit is a curation of edgy and
progressive collections by ingenious designers from across the
country. It represents contemporary fashion that underlines a creative
and individual attitude. Supporting Amrich, AntarAgni, Anaam, Anomaly,
Bloni, Banjaaran, Bobo Calcutta, Diksha Khanna, Indieye, Kanika Goyal,
Misho, Munkee See Munkee Doo, Mohammad Mazar, Nakita Singh, Outhouse,
Rouka, Rara Avis, The Pot Plant and Three by Pallavi Dhyani, It caters
to the uber fashion-conscious man and woman who considers style as an
important expression of personality. Experimentative styling and free
flowing silhouettes is what most emsembles at the store flirted with
and the same ethos is reflected in the interior design of the store.
