New Delhi, 11th February 2026: This Valentine’s Day, Dhirsons Jewellers, Dhiraj Dhir Group, Lajpat Nagar introduces Heartbeats & Heirlooms, a new jewellery collection that looks at love not just as a moment, but as the beginning of a legacy. Designed to travel with the wearer through time, the collection reflects jewellery that starts with emotion and is made to be held onto – from now, to always.
Built around a thoughtful design philosophy, Heartbeats & Heirlooms brings together contemporary forms with timeless craftsmanship. The collection draws from everyday expressions of love, celebration, promise and connection, translating them into pieces meant to be worn today and remembered tomorrow.
At the heart of Heartbeats & Heirlooms is the belief that fine jewellery earns its value over time. Designed to be worn often and held onto for years, each piece is created with the intention of becoming part of a personal legacy rather than a one-day gesture.
The collection features a curated range of diamond and gold jewellery, including rings, bangles and bracelets designed for modern gifting and lifelong wear. Key pieces include the Amora Halo Ring, a heart-shaped diamond embraced by layers of sparkle, the Linked Hearts Ring Set in rose gold and diamonds symbolising connection, the fluid Love in Motion Diamond Bracelet, and the elegantly crafted Luminara Bangle, designed to endure beyond changing trends
Speaking on the collection, Riva Dhir, Creative Director, Dhirsons Jewellers, Dhiraj Dhir Group, Lajpat Nagar, said, “We approached Heartbeats & Heirlooms with the belief that jewellery should outlive the moment it is gifted. These designs are meant to grow with the wearer; first as a symbol of love, and eventually as a piece of personal history.”
True to Dhirsons Jewellers’ philosophy, the collection balances refined craftsmanship with thoughtful design. While Valentine’s Day sets the context, Heartbeats & Heirlooms is ultimately about jewellery that is chosen once, cherished often, and remembered always.
Heartbeats & Heirlooms is now available at Dhirsons Jewellers stores in New Delhi.
About Dhirsons Jewellers, Dhiraj Dhir Group, Lajpat Nagar
Founded in 1950 in Ludhiana, Punjab, Dhirsons Jewellers Pvt. Ltd. Dhiraj Dhir Group, Lajpat Nagar is a legacy brand built on trust, craftsmanship, and quality. Since establishing its presence in Delhi in 1992, the company has grown from a modest showroom into one of the city’s largest jewellery destinations, offering an extensive selection of gold, diamond, polki, and bridal jewellery.
With over seven decades of experience, Dhirsons continues to uphold its heritage while embracing modern design and retail practices. With its foundation in trust and quality, the company strives to expand its footprint across India, offering jewellery that reflects both enduring tradition and evolving design trends.
