Imagine Meats, the plant-based food venture by Celebrity Couple & Entrepreneurs Riteish and Genelia Deshmukh, announces the introduction of an all-new vegan menu in association with Bayroute. The launch event on Saturday witnessed the celebrity entrepreneurs with some prominent food-bloggers for the tasting of the Imagine Meats X Bayroute Vegan Menu at Bayroute, BKC.
Via a delicious brunch tasting, Riteish and Genelia hosted their friends for some lip smacking Imagine Meat treats. These included stars such as Fardeen Khan, Milap Zaveri, Mohit Suri, Mushtaq Sheikh, Ashish Chowdhry, Shabbir Ahluwalia, Chef Saransh Goila, Samita Bangargi, Jennifer Winget and Bayroute founder- Shaad Randhawa.
Starting this month, all bayroute outlets in the city will furnish an interesting line-up of plant-based delicacies like Lamb dhoka hai, Tera Keema Bana Dunga, Humshakals with Keema, Luck Now Biriyani, Aakhri Pasta, Kebab Shawarma, Vegetarian Keema Manakeesh, Vegan Spicy Sausages and more, developed with Imagine Meats. The newly-launched menu provides a wide array of vegan food options for customers, in addition to the existing delectable treats prepared using ancient recipes and authentic ingredients for an ultimate Lebanese dining experience.
Commenting on the partnership with Bayroute, Riteish Deshmukh, said, “We at Imagine Meats believe in giving our consumers the best of plant based meats in terms of its taste and overall experience. We are happy to collaborate with Bayroute to launch their Vegan Menu. Now Mumbaikars can experience Lebanese plant based meals in its absolute authentic glory. We are extremely excited with the dishes and can’t wait for the consumers to taste it.”
“In the past one year Imagine Meats has had an extraordinary journey – from being available in more than 60 cities in the country, to the biggest high- our partnership with Starbucks to launch their vegan menu. Today we have collaborated with Bayroute, the most popular Lebanese restaurant chain in Mumbai, together curating the most awesome Plant based Meat recipes for our customers,” added Genelia Deshmukh
Speaking about the launch, Shaad Randhawa, Founder, Bayroute said, “We are extremely excited to be collaborating with Imagine meats. It is the best plant based protein we have, not just in terms of taste but also equally healthy. We at Bayroute are very proud to be the first restaurant to be associated with Imagine meats as it’s a brand par excellence, we are sure plenty others will follow as it’s the future and the way forward.”
Imagine Meats has revamped how the masses consume meat by providing equally juicy and succulent plant-based options. These protein-based products are made with no cholesterol, no animal hormones or antibiotics, making it an ideal solution for those who want to indulge in the rich experience of meat-eating without the guilt of harming animals.
About Imagine Meats (https://www.imaginemeats.com/)
Imagine Meats is a plant-based brand by popular celebrity entrepreneurs Riteish and Genelia Deshmukh. With its 13 diverse product offerings like Biryanis, Nuggets, Burger Patty, Kebabs, Keemas, Sausages, Gravies and many more, the plant-based brand seeks to provide its consumers preservative-free tasty alternatives to conventional meat while being mindful of the planet and its animals. With an aim to bolster the switch to vegan meat, the brand works to encourage the masses to make environmentally conscious eating choices.
Imagine Meats has a strong presence in prime Modern Trade & General Trade, HORECA segments across India and the products are available online in Mumbai, Navi Mumbai, Thane, Pune, Delhi/NCR, Hyderabad, Bangalore, Mysore, Kolkata, Chennai, Agra and also available in other cities.
