Qubo, the smart devices brand from the Hero Group, today announced the launch of 3 new Dashcams – further boosting its portfolio of these must-have road safety devices. Already a market leader in the category, Qubo offers a wide range of dashcams spanning performance parameters and price points. The addition of these 3 models, namely Dashcam Pro 3K with Sony STARVIS 2, Dashcam Pro 2.7K and Dashcam Pro 2K, provides more options for customers looking for entry-level as well as advanced Dashcams.
The growing number of accidents & incidents of road rage on our streets have driven the massive adoption of dashcams over the past couple of years. The footage from these devices has often proven to be invaluable to understand the reality as it happened and identify the culprit in the event of an unfortunate event.
Qubo, with its ambition to ensure safer driving experiences for everyone while also making the roads safer for others, has powered the growth of Dashcams in the country. The 3 new launches deliver on that promise by offering a good mix of performance & affordability. While the new Dashcam Pro 3K unleashes the power of Sony STARVIS 2 to deliver incredible image quality in almost all conditions including low light, the Dashcam Pro 2.7K & Dashcam Pro 2K offer respective resolution quality at very attractive price points.
A special mention for the new Dashcam Pro 3K with best-in-class Sony STARVIS 2 sensor takes the quality of image recording to another level altogether, especially in challenging light conditions such as against oncoming traffic in the night or even during tunnel exits. All Qubo Dashcams, including the new models, are powered by a supercapacitor that makes them far more suitable & reliable for India’s varied climatic conditions. Other technological advantages including their image processing capabilities, proprietary app along with storage support up to 1 TB makes Qubo Dashcams stand out from the competition.
Speaking on the occasion, Mr. Nikhil Rajpal – Founder & CEO, Qubo shared, “Even with much better roads today, driving isn’t quite a pleasant experience as much as we’d like it to be – largely because of the ever- increasing traffic. Growing instances of road rage & unsafe driving, often resulting in accidents, have spurred the demand for dashcams by users who want to ensure their safety on the road at all times. As market leaders in the category, we want to ensure availability of the right product at the right price points for all kinds of users. That’s what makes the introduction of these 3 new dashcams so important for us. With more choice, we hope to further build on our presence in the market by attracting more consumers into our fold.”
Qubo, in the recent past, has been doubling down on its Dashcam business & had also rolled out a new marketing campaign ‘No Arguments. Only Evidence.’ that was launched during the India vs England cricket series earlier this year.
Price:
Qubo DashCam Pro 3K with Sony Starvis 2 – INR 10,990
Qubo DashCam Pro 2.7K – INR 7,990
Qubo DashCam Pro 2K – INR 3,990
About Qubo
Qubo is the fast-growing Smart Devices brand from Hero Electronix with an extensive portfolio of offerings across the Smart Home Devices & Smart Auto Accessories categories. Launched in 2019, some of its products such as Dashcams, Smart Door Locks, Video Doorbells etc. are already leaders within their respective categories today. Leveraging its strong technological capabilities, Qubo takes a tech-first approach in developing products & experiences that make modern day living better & more convenient. In fact, the brand holds the distinction of owning the entire tech stack that allows it to develop products especially for Indian use cases as well as roll out regular upgrades.
