SCY Awards 2025 to be held in April in Sri Lanka
28th March 2025, Mumbai: Sunny Arora and Neeraj Mishra of Gold Coast Films have announced the much-awaited second season of the Social Creator of the Year (SCY) Awards 2025, set to take place in the culturally rich island nation of Sri Lanka in April 2025. The launch event, hosted at Shiloh, Andheri – Mumbai, was a star-studded affair, featuring some of the most prominent social media creators alongside an eclectic mix of celebrities, all eagerly anticipating the upcoming awards
The gala launch buzzed with celebs like Arshi Khan, Vishal Singh, Arjan Bajwa, Sahil Anand, Mihir Ahuja, Aditi Sharma, Priyamvada Kant, Rohit Khandelwal, Samarthya Gupta, Sushant Khatri, Ashish Sharma, Jaswir Kaur, Sanaya Pithawala and Influencers like Miesha Iyer, Mehak Ghai, Pooja Mundhra, Shakti Singh, Giri Sawalkar, Vaibhav Arora, Somya Gupta, Prateik Jain, Sushant Khatri, Bigg Nerds, Harsh Rane, Disha Patil, Saumya Jaiswal, Urvi Shetty, Kashish Thakur, Ashish Bhatia, Kashish Ratnani, Piyush Khati, Shilpa Singh, Dhiraj Sanap, Dewangni & Divyansh present to root for the upcoming awards. Most of these Influencers are nominated for their specific genres and celebrities and friends were spotted cheering for them.
With an in-depth experience in content ideation, curation, and production and a vast network of both celebrities and influencers, Gold Coast Films is known for its exclusive and engaging travel content for various brands. Co-Founded by Sunny Arora and Neeraj Mishra, GCF was an early entrant who believed in the digital age and the power of creator eco system. Today’s consumers spend more time engaging with digital content, social media has emerged as a powerful marketing tool. With longer shelf life, measurable results, and user-generated content (UGC) offering a variety of advertising opportunities, the Social Creator of the Year Awards was conceived to recognize and honor creators across various genres on an international platform.
Following the success of SCY Awards Season 1 and Gold Coast Films’ recent collaboration with New York Fashion Week—where Indian D2C brands like Lino Perros & Uppercase were showcased, GCF is set to make Season 2 of SCY Awards even grander.
The tranquil island country Sri Lanka hosted the debut season with a lot of warmth and grandeur, making it the first choice to host Season 2 as well. This season will be hosted at Cinnamon Life Colombo over a period of 4 days from 26th to 29th April 2025.
Neeraj Mishra, Co-Founder, Gold Coast Films elaborates on the awards and shares, “SCY awards was conceptualized keeping in mind the fact that there was a gap to recognize the effort and talent of creators on such a grand platform giving them a global exposure and the success of season 1 reinstated it. Season 2 comes as a natural progression and we look forward to making it bigger and better, we have also introduced many new categories this season. Sri Lanka, with its pristine beaches, scenic landscapes, and warm hospitality, provided an incredible backdrop for content creation last season, and we are excited to elevate it even further this year.”
SCY has partnered with Cinnamon Life Colombo for this landmark event. Launched in mid-October 2024 by John Keells Group, Cinnamon Life is a dynamic hub located in the heart of Colombo, featuring over 1,000 commissioned, museum-grade artworks by renowned Sri Lankan artists. As one of the largest event venues in Colombo, it offers a vibrant space for entertainment, art, music, fashion, and culinary exploration, making it the perfect setting for SCY Awards Season 2.
“Partnering with the SCY Awards is a strategic milestone for us. Bringing some of the world’s most influential digital voices to Colombo puts both the city and Cinnamon Life on a global stage. It’s not just about hosting an event—it’s about shaping perception, setting trends, and positioning Sri Lanka as a vibrant, connected destination. As a brand that has always championed bold ideas and future-forward thinking, we see this as a natural extension of our vision to lead the industry in creating experiences that resonate globally” says Dileep Mudadeniya, Senior Vice President, Global Alliances and Partnerships, Leisure Group.
The creators will be nominated across various award categories like travel, beauty, entertainment, fashion, comic, lifestyle, dance, gadget, finance etc. The shortlisted names will be announced by mid-April with the finale event in Sri Lanka on 28th April 2025.
Warm Regards,
Amrita Bafna
Founder
AB COMM
