Diwali ‘Dhamaka’ By Realme!

On 8 August, Chinese electronics manufacturer BKK Electronics’ smartphone brand Realme announced their plans to launch three new smartphones in India. They confirmed that one of the smartphones will feature a 64-megapixel rear camera. Apart from this, they are launching two more devices, Realme Pro and Realme X series.

We are excited to announce our new generation of #realme smartphones with Quad Camera set-ups which include realme series, Pro series and X series. #LeapToQuadCamera #realme #CameraInnovationevent pic.twitter.com/FZZEMJFugh

— realme (@realmeIndia) August 8, 2019

At its innovation event in New Delhi yesterday, Realme CEO Madhav Sheth confirmed that they will be the first brand to launch this in India. The device will arrive by Diwali, aiming at those who will upgrade their phones during the holiday shopping season.

We will launch India’s first 64MP Quad Camera smartphone this year before Diwali as we are keen to bring the best to Indian consumers at the earliest.#LeapToQuadCamera pic.twitter.com/FSGHkxVomn

— realme (@realmeIndia) August 8, 2019

The common thread among these devices will be the quad-camera setup that will sport a 64 megapixel primary sensor (GW1) sourced from Samsung. For the pricing, Sheth tweeted that the device will offer the best value in its price segment.

We have been working closely with Samsung ISOCELL and created prototypes to start our development and testing work before GW1 was manufactured. Our goal was to make a camera with the highest resolution in the market! #LeapToQuadCamera pic.twitter.com/0D9nTyblXQ

— realme (@realmeIndia) August 8, 2019

With a full-function, multi lens camera system, our Quad Camera smartphone will be the best camera smartphone in its price segment. #LeapToQuadCamera pic.twitter.com/FrZp1xOLP2

— realme (@realmeIndia) August 8, 2019

While the company did not provide any specifications, it presented several photographs captured through this camera set-up that hints about what one can expect. With the pictures taken in diverse lighting conditions, they are telling about the possible enhancements in low light photography. Other samples include ultra-wide shots and macro shots, which are taken through dedicated lenses.

With a shorter focus distance, you can shoot detailed macro photos. Here’s a look at some samples.#LeapToQuadCamera #realme #CameraInnovationevent pic.twitter.com/5o6TXNsfdK

— realme (@realmeIndia) August 8, 2019

With the 64MP super-big sensor, a single pixel can reach 1.6 μm in size in the 4-in-1 mode to offer more light & shooting options in the Ultra Nightscape mode.#LeapToQuadCamera pic.twitter.com/TwPKtpu8iD

— realme (@realmeIndia) August 8, 2019

The new Full-Function Quad Camera System on our smartphones will be packed with various features like Ultra Resolution, Super Wide Angle, Ultra Macro and Ultra Nightscape to provide our users an excellent camera experience.#LeapToQuadCamera #realme #CameraInnovationevent pic.twitter.com/HxFteRN0wK

— realme (@realmeIndia) August 8, 2019

Besides, the company also provided insights that they will use the pixel size of 1/1.72-inch and behind the sensor, tetracell technology will be used for clearer pictures in all light conditions. A telephoto lens for 2x optical zoom will also be a part of the package.

We will set up R&D centers in India to integrate camera innovations by #realme more efficiently to serve every Indian consumer in a better way. #LeapToQuadCamera pic.twitter.com/qtsxciwGCR

— realme (@realmeIndia) August 8, 2019

While the future of the smartphone seems promising along with affordable and midrange phones. It is still debatable to judge the camera’s performance based on the sensor’s megapixel count.

Small yet high performing pixel enables development of ultra-high-resolution sensors in small form factor & adds performance enhancement to large pixel design. #LeapToQuadCamera pic.twitter.com/m6w7MYRVEf

— realme (@realmeIndia) August 8, 2019