by Boria Majumdar Simon and Schuster, Fanatic Sports and JustMyRoots, on 16 June 2022 launched Boria Majumdar’s latest work Maverick Commissioner: The IPL-Lalit Modi Saga at the ITC Sonar. The event featured two stellar panel discussions on ‘What Makes a…
Lighting up the IPL
Jaquar builds awareness for its lighting product range with a humorous take on its bath category dominance. Conventional marketing wisdom about brand extensions has been stood on its head by Jaquar who is running one of the most memorable campaigns…
Playerzpot continues with Smriti Mandhana and Bhuvneshwar Kumar as Brand Ambassadors
Smriti and Bhuvneshwar joined hands with the brand in 2020 Playerzpot unveiled its new brand identity in April 2021 PlayerzPot, one of India’s leading online fantasy gaming companies, today announced the extension of cricketing stalwarts, Smriti Mandhana and Bhuvneshwar Kumar,…
Unwrap the fitness goals this Father’s Day
This year like no other, underscored the importance of good health, nutrition, fitness, and keeping your spirits up. Now is an opportune time to get creative with what you might do for your dad on his special day. Whether he…
Virat’s 3K Run And Ishan’s Debut
Indian Men’s Cricket Captains, Virat Kohli has put his best foot forward in the T20 International match against England and again made a record. The ‘Men in Blue’ leader while chasing a good score set by England in Ahmedabad, brought…
Ahead Of Australian Tour, Indian Team Sees Major Changes
BCCI has made few major announcements ahead of India’s tour to Australia, beginning on 27 November. The cricket board has granted paternity leave to the Indian skipper Virat Kohli for the birth of his first child, returning to India after…