Many try to impress on the red carpet but few manage. However, one small formula is to make sure you always stand out. The boy from Chandigarh, Ayushmann Khurrana, has hardly had a low point in his fashion world and…
DECODING GOLD PR STRATEGIES
We are back with Part 3 of our series, decoding Bollywood movies and the PR strategy behind them. This time we have taken on Akshay Kumar’s upcoming patriotic film, Gold, which is coming out this Independence Day weekend. We hope…
Indian Film Festival Of Melbourne Kicks Off
Bollywood is no longer just limited to India, rather it has gone global. The Indian Film Festival of Melbourne (IFFM) kicked off this Friday, 10th August, with several Bollywood celebrities gracing the event. The event got underway this morning with…
The Best Instagram Posts This Week!
From early morning tea to late night parties, from their cute pets to their new dresses, celebrities being obsessed with Instagram is no news. It is common for Bollywood stars to post their everyday life in the form of pictures…
Decoding Saheb Biwi And Gangster’s Unique Marketing
Series? Sounds interesting right? Therefore, we decided to begin a new series where we sit in our comfortable cubicles and observe how Bollywood markets a movie right from the poster launch to the barrage of reviews that hit out social…
Akshay Kumar Officially Breaks The Khan Monopoly
In an industry long dominated by the Khans, Akshay Kumar has been making a dent the past few years. The actor, who debuted in the early ‘90s has had a rollercoaster ride in the Box Office. But now aged 50…
Why The World Waits for Irrfan Khan
Undoubtedly, Irrfan Khan is one of those rarefied actors whose acting skills will make you sit up and take notice. In the myriad roles he has played so far, Irrfan has made sure he has the audience laughing with him,…
We Have Good News For Ardent AR Rahman Fans
There is hardly a music fan who would not know the name AR Rahman or his music, but not many will know the man behind the music. Now here’s a book that fans of Rahman will love to read since…
Age Is Just A Number! Check Out These Rare And Candid Snaps Of Amitabh Bachchan
It was a unique exhibition curated by veteran photojournalist Pradeep Chandra and eminent film historian SMM Ausaja to honour none other than the legend of Indian cinema, Amitabh Bachchan, for turning 75 years old. Every inch of the wall at…