In a whirlwind of glamour, couture and all things comfy, Anaar, the trailblazing fashion footwear brand has yet again left an indelible mark in the fashion world. Making its grand debut on the illustrious stage of India Beach Fashion Week (IBFW) 2024 Season 10- ‘The Tropical Summer Edit’ held on 18th & 19th March in the opulent grounds of Taj Village Resort & Spa in Goa, Anaar emerged as the spotlight stealer. Anaar’s collaboration with IBFW as the exclusive footwear partner was a symphony of style, sophistication, and unbridled creativity, captivating audiences and setting the runway ablaze with its exclusive breathtaking footwear collection.
The two-day fashion event welcomed summer with a fusion of vibrant colours, haute couture, trendy beach wear and innovative designs set against the backdrop of sun-kissed beaches and azure water. IBFW is one of Asia’s largest resort-wear fashion events, drawing fashionistas and trendsetters from around the globe to revel in its unique blend of luxury and laid-back elegance. Inspired by the IBFW’s celebration of intricate designs and timeless fashion, Anaar unveiled a mesmerising array of footwear that transcended the ordinary. Collaborating with esteemed designers like the visionary duo Rohit Gandhi & Rahul Khanna, the comfort connoisseurs Mzuri, and the master craftsman Samant Chauhan, Anaar curated a collection that exuded luxury, comfort, and unparalleled style.
Tanushri Biyani, Founder of Anaar talks about the collaboration with IBFW, “We were thrilled to be part of the IBFW as the exclusive footwear partner. Nothing beats the feeling of great design being recognised & IBFW is a celebration of the same. Our no. 1 priority has always been our wearers’ comfort & style. Anaars are made not only to be a part of your special day but to make sure you ‘feel’ special, move with ease & enjoy your time doing everything YOU love, Anaar ‘sees’ you exactly as you are. Every pair we craft is fluent in the language of couture celebration and it was an amazing opportunity to celebrate our labour of love with IBFW.”
At the heart of Anaar’s showcase were its handcrafted all-new exclusive all-white ensembles and floral sneaker collections, including the iconic Paradise and Corsage Signature Sneakers carefully crafted on silky satins to microsuede crepe, and adorned with an array of embellishments, along with some favourite classics like the Disco 22 Classic sneaker and the Honeybee Wedge sneakers. Each pair of shoes was a masterpiece in its own right, meticulously crafted with a fusion of traditional Indian craftsmanship, handcrafted masterful work of embroidery, zari, dabka pitta & more paired with contemporary flair, transporting the audience to a world where every step was a dance of elegance and grace.
As Anaar forges ahead in the fashion industry, its partnership with IBFW ushers in a new era in the world of fashion, setting the course for a glamorous adventure filled with innovation, elegance, and the timeless allure of Anaar’s unique creations.
Instagram: @worldofanaar
Website: shopanaar.com
About Anaar:
With a wide variety of footwear that allows people to show their personalities on any occasion, Anaar has built a remarkable reputation for its creative fusion of classic components and contemporary flair. The company’s footwear line features a wide variety of designs, including stylish platform heels, polished wedges, attractive and discreet pumps, bridal sneakers and sandals that suit a variety of tastes. Wearers will feel confident and stylish throughout their joyful extravaganzas because of Anaar’s adaptable designs, which are painstakingly created to properly match these particular events.
