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JOKER AND WITCH

Aspirations made Affordable. International styles at pocket friendly prices. JOKER AND WITCH is a New-Age Watch & Jewellery brand for millennials & Gen Z, offering minimal, unique and trend-setting global styles at affordable prices. We believe that accessories have the power to transform both your outfit and your outlook. They are the tiny details that have …

American Eagle expands retail footprint with Franchisee Stores, plans to set up 50 stores in India by 3 years

Opens its first high street partnered store spanning 1700 sqft in Jaipur, Rajasthan American Eagle, America’s favorites jeans brand since 1977, launched its first franchise store in Jaipur, Rajasthan under the license from American Eagle Outfitters, Inc. (NYSE: AEO) to Aditya Birla Fashion and Retail Limited. With this launch, the brand plans to expand its …

JAYPORE celebrates the auspicious festival of Ganesh Chaturthi with the launch of limited-edition Gajgamini collection

Hand-painted Kalamkari art and Ganesha motifs adorn the new collection The festive season has commenced with one of the highly auspicious days in the Hindu calendar - Ganesh Chaturthi. Inspired by the radiance of the festival, JAYPORE has unveiled Gajgamini, a limited-edition festive collection of handcrafted dupattas that will enamor everyone with its elegant designs …

ABFRL’s e-commerce brand `Jaypore’ forays into Menswear

Jaypore, India's finest craft-based designs platform, has diversified into the menswear category to expand its portfolio Jaypore, from the house of Aditya Birla Fashion and Retail Limited, has forayed into the menswear category. The brand, after leading the market for handcrafted and artisanal womenswear and jewelry, has now entered the USD 28bn worth menswear market …