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How to prevent musty-monsoon smell from soft furnishings?

Monsoon season is such a great respite after the scorching summers. However, high moisture content is conducive for growth of unwanted microorganisms. Coastal areas often receive more rainfall than other areas, it is possible for soft furnishings to have an unwanted growth in patches – which can smell and even turn dark. Molds and fungi …

The IDL State of Mind – Kunal Anil Tanna’s NEWEST launch

The MIND is the most beautiful part of our body. And the intriguing thing about it is the constant co-existences of an Ideal, Idle and Idol phase. It nurtures our potential, calms our anxiety and most importantly motivates our aspirations. We are constantly manifesting our strengths and weaknesses through a Perfect/Ideal or Lost /Idle or …

Your gifting guide for 2021’s International Men’s Day

Every year on 19th November, women across the globe show the men in their life how important they are. Celebrated globally, International Men's Day is the perfect excuse to surprise your man with a thoughtful gift curated just for him by you. The Men's Lab- Intimate hygiene kit The perfect gift for the man who …

Raymond Capitalizes on Casualization Trend in Shirting Fashion

Launches VibezAW’21collection of shirting fabrics – a mélange of vibrant prints imbibingtraditional Indian motifs  Onboards designer SuketDhir to seamlessly translate the vivacious fabrics into stylised silhouettes Raymond, India’s leading manufacturer and retailer of premium fabrics and apparel announced the launch of its latest vibrant collection of shirting fabrics - ‘Vibez’. Being a popular menswear brand …

Anita Dongre Bridal Couture 2021

We’re thrilled to share with you Anita Dongre’s Bridal Couture 2021 where she raises a toast to the charming Prajakta Koli and all the Anita Dongre brides. The bride who is first on the floor. The bride who laughs the loudest. The bride who pours the shots. The bride who dances her way to the …

ENTICING ETHNIC LOOKS TO SHOP THIS EID!

2021 may be all about intimate celebrations but that doesn’t mean you dampen your festive fervour. This Bakri Eid, make most of the festival and embrace the festivities through an array of ensembles curated by fashion labels including Ridhi Mehra, Global Desi, Gulabo Jaipur, Pink City by Sarika, Prints by Radhika, Vvani by Vani Vats, Vedika …

BTPL launches new ceremonial linen fabric line in collaboration with Manish Malhotra

BRFL Textiles Private Limited (BTPL), home to India's largest single-roof state-of-the-art fabric processing facility, has collaborated with world-renowned fashion designer Manish Malhotra to unveil a new line of apparel design collection under its “ LinenVogue - La Classé ” brand. As a part of this association, Manish Malhotra will design an exclusive range of apparel …