1.Gaia e-commerce website offers free shipping, pan-India shipment, multiple payment options; in some cities, the company has promised delivery within 24 hours
2.The first few customers on the website can avail additional benefits like value-adding discounts, membership discounts and coupon codes
3.Latest products like Quinoa, Gaia A2 cow ghee and all seed variants will also be available on the e-commerce platform
4.The platform has customized features, new buying offers, new launch offers, weekly and monthly subscription packages, and no intermediary between business and consumer
Delhi, August 02, 2021: Taking a step towards digitalization, Gaia, a leading health and wellness brand, has entered the direct-to-consumer (D2C) club in the consumer goods space and launched its e-commerce website. The platform is offering customers a seamless user experience with features such as curated search, easy returns, shipment tracking, and hassle-free transaction with multiple payment options for all Gaia products.
Through the website, the customers can shop all the goods in the company’s portfolio of 81+ products ranging between nutritional supplements and health food products, including the latest products such as Quinoa, Gaia A2 cow ghee, etc. The early birds on the website can avail value-adding discounts, membership discounts and coupon codes.
She added, “We realized that e-commerce is the need of the hour. Hence, Gaia is leveraging the trend by starting its own e-commerce website where consumers can directly purchase all their health food and nutritional supplements. Our aim is to establish credibility among customers and maintain brand loyalty. Hence, a platform that offers all our products in one place.”
Launched in 2009, Gaia has managed to build a pan India presence in over 25000 retail outlets, over 500 modern trade outlets and e-commerce platforms like Amazon, Flipkart, Big Basket, etc. While offline remains its strength, it will be pushing its D2C platform to get 20% of the e-commerce sales.
About Gaia
GAIA is one of the pioneers in the health and wellness industry in India from the parent company Cosmic Nutracos Solutions Pvt. Ltd. Gaia offers a range of health food products and nutritional supplements and has over 81+ products in its portfolio. Gaia has specialised lines under GAIA PLUS, GAIA LITE, GAIA SPORT and GAIA ORGANIC.